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What Makes a Coconut Grove City Guide so Successful?

A well-crafted city map serves as both a guide and a marketing tool, inspiring visitors, residents, and businesses to engage with the area. Let’s take a look at what sets the Coconut Grove City Guide apart – and why so many businesses in the Central Grove and surrounding area depend on this publication to advertise their places of business, year after year.

Erin Compton, owner of the Last Carrot on Grand Ave., has long been happy with the display-ad space she places in the annual map. And why? She’s super satisfied with its targeted audience appeal. The map is not only popular among tourists because it highlights major attractions, historical sites, and must-visit spots, but it’s also sought out by locals. That’s because the Coconut Grove City Guide showcases a wide range of new businesses – and there are many these days in the Grove – as well as hidden gems in the neighborhood that make the Grove such a great place to live. No matter what the motivation, she says, everyone needs inspiration on where to eat.

PICTURED: Last Carrot Owner Erin Compton, here with team member Carlos Auston-Adams, is a big fan of the Coconut Grove City Guide. The 50-year-old restaurant is located at 3133 Grand Ave. For information, call 305-445-0805 or visit the Last Carrot website.

Advertisers also like how the map stands out with an its engaging design using vibrant colors, a creative layout, and graphics that make it visually compelling and memorable. One side provides a self-guided historic tour of Coconut Grove for visitors who want to learn all about the Grove’s early days. It showcases key landmarks, cultural venues, parks, and entertainment hubs while providing practical details like transit routes and parking options. The flip side features a wide selection of display ads for Grove businesses, from restaurants to retail stores to hotels.

The Coconut Grove BID has worked with Marshall Steingold of Miami Maps for more than 15 years producing this marketing tool. A total of 75,000 copies of the Grove Guide are distributed all year at hotel concierge desks from South Beach to Coral Gables and from Downtown Miami south to Dadeland – but most importantly at businesses right here in the Grove.

With a placement deadline of March 7, ad space is available but going quickly. For space reservations call or text Marshall at 305-710-2720 or send an e-mail to ms@miamimaps.com. Also please note, the Guide is available in digital form. You won’t want to miss out on this high profile opportunity to promote your business.

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